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  1. Home
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Gizmo vs Insellerate

The Insellerate alternative for brokers and lenders

Gizmo gives consumer-direct teams lead routing, a dialer, and sequences, connected to the application, pricing, and LOS in one platform.

Overview

Insellerate is a CRM and lead management platform for consumer-direct mortgage lenders. Gizmo replaces it with one workspace for the whole loan: the POS, LOS, pricing engine, and CRM and phone system.

Gizmo is the only origination platform built for both mortgage brokers and lenders, so your system doesn't change when your business model does.

Why teams switch from Insellerate
  • Speed to lead

    Leads from any source are routed to the right loan officer and queued for calling.

  • Files priced before first contact

    Gizmo structures and prices the loan before your team makes first contact.

  • See what converts

    Reporting connects lead sources and team activity to closed loans.

Switching from Insellerate

Start with one team alongside your current tools, connect your lead sources, and move the rest when you're ready. Most teams are live in less than 2 weeks.

Read the migration guide or see the CRM and Phone System page.

Questions

Can Gizmo replace Insellerate?

Yes. Gizmo covers lead intake, routing, the dialer, sequences, and reporting for consumer-direct teams.

Does Gizmo work for consumer-direct call centers?

Yes. Shared call queues, a dialer, and routing to available loan officers are built in.

Schedule a demo to see Gizmo with your own workflows.

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